Unlimited creativity of agricultural products pack

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On October 26, in order to speed up the brand V establishment of Longyou agricultural products and better improve the degree and market competitiveness of Longyou agricultural products, Longyou County launched the first one village one product packaging design Grand Prix in mid September, and successfully invited Zhejiang Packaging Technology Association to co host it in early October, with a year-on-year increase of 12.7%. In order to solicit more professional opinions and suggestions on the packaging design of agricultural products and attract more talents to participate in the competition, since the launch of the competition, the organizer has sent invitations to professionals from colleges and universities in the province. Longyou county Party committee also went to Zhejiang University, Zhejiang University of technology, China Academy of fine arts, Zhejiang Communication University, Zhejiang general middle value as Haojiang Business Vocational and technical college to carry out competition promotion and invitation activities in Hangzhou colleges and universities

at the same time, in order to let the participants outside the county have a more perceptual and direct understanding of the specific situation of Longyou characteristic agricultural products and the requirements of relevant business owners for product packaging, and design practical, beautiful and novel agricultural product packaging, the organizers and organizers of the competition held a school enterprise docking activity of one village one product packaging design competition from October 19 to 20, and invited Zhejiang University, Zhejiang Vocational and Technical College of Commerce The participating teachers and students from Quzhou vocational and technical college and other colleges visited the production and sales of many agricultural special products such as Longyou selenium enriched lotus seed wine, fat cake, pepper, tea and agricultural professional cooperatives. On the day of the docking activity, five enterprises reached a preliminary cooperation intention with the participating teams of colleges and universities

Jiang Kai, director of the county agricultural office, said: the agricultural and sideline products in Longyou County have reached a level in taste and quality, but to open in the market, packaging design is very important. In the information age, the concept of wine is not afraid of deep alleys has fallen behind, and the degree should be improved through packaging and publicity

the theme of the competition is "one product in one village, Longyou world". Contestants from packaging design institutions inside and outside the county and major colleges and universities will be rich in Longyou County At room temperature, six kinds of characteristic agricultural products such as selenium tea, fruit and vegetable specialty, livestock, forest products and aquatic products are creatively designed and finally used in product packaging


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